Sunday, 22 December 2024
GRAPHIC Design
Transformation of ideas
Basic Element of Graphic design
LINE COLOR SHAPE TEXTURE
lINES can either be straight or curved and can be used for composition
COLOR Can enhance or distract from a composition
very powerful
warm colours neutral colurs
Warm colors generally energizing
COOL COLOURS
these are nature colours night water
Neutral colors
serve as the background in design
SHAPE
are enclosed objects
TEXTURE
surface look of an object created by varying dark and light areas.
GRAPHIC DESIGN PRINCIPLES.
movement Balance Emphasis Unity
Movement
use of lines color and repetition.
Balance
art of comparing Symmetrical asymmetrical Radial
Unity
correct balance of composition of colours
Emphasis
To express with particular stress or force
FUNDAMENTAL QUESTIONS
Objective of the communication
what needs to be said first and then next and then after that
how do you awnt the users eye to move around the page.
who are you speaking to
what is the tone
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